The American presidential elections of 2024 represented a major issue for the whole world, and Aski-da Creative had the opportunity to contribute to the coverage of this event through a project for BFM.
BFM’s election campaign
For BFM, the Aski-da Creative team collaborated for the first time on a large-scale production for this election. The project incorporated advanced technologies such as the STYPE tracking system and two ROSS Voyager engines, enabling the management of a virtual set and the addition of augmented reality. Thanks to this configuration, viewers were able to follow the election results with live visualization and simulated results display.
Aski-da Creative’s contribution was not limited to setting up the production environment: a human team was on site during the 34 consecutive hours of broadcasting. This coordination with the BFM teams ensured smooth, high-quality production to cover this crucial event.
Through this collaboration, Luxiris demonstrated its expertise in election graphics, offering complete graphic solutions tailored to the needs of live TV channels.